It speaks to the values of your company, and as such, should impact every decision made, activity performed, message disseminated and tool utilized. 

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While many companies continue to place brand under marketing exclusively, those companies who understand the true value of branding have an in-house

Chief Brand Officer (CBO) that provides insight and direction

across all departments.

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While the value of this type of strategic guidance cannot be overstated,

the costs associated with bringing a C-Suite manager can be overwhelming… 

An excellent compromise that captures the insight and experience

required for brand strategy without adding a six-figure salary

to the books is to hire a Fractional CBO... like me!

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Branding is not just a marketing tactic;
it impacts everything you do!

CBO

ACCOUNTING

SALES

PROCESSES

TOOLS/SaaS

PUBLIC RELATIONS

OPERATIONS

HR

ADMINISTRATION

MARKETING

IR

REMEMBER

PROPER  BRANDING
INFLUENCES EVERYTHING 

Macro insight.

Micro invoice.

For less than the cost of an in-house, entry-level marketing specialist,

you can contract a Fractional CBO to build your brand strategy and guide its execution. 

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In addition to offering strategic insight, I offer the peace of mind and discounted pricing

that comes from using any one of my long list of preferred vendors. 

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Need advice on something specific? I am always a phone call or text away.

Need a quick proofread, edit or write-up for something that requires extra polish?

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Use the "Special Assignment" hours for anything under the sun. 

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Together we can train your internal team or I can custom build the right-fit team of contractors, or we can meet somewhere in the middle - either way, you get dedicated macro marketing support without the annual budgets, benefits, office needs and long-term commitment. 

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There's no maximum of minimum requirement and we can go month-to-month, earning your business and supporting your needs as they come - nothing missed, nothing wasted. 

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Feel free to switch back and forth between Building and Maintaining packages as needed. 

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Simply choose the level of support that best suits your current needs and contact me to get started. 

TRAIN
YOUR TEAM OR
USE MINE

MONITOR,
MANAGE
& 
RECOMMEND
 

Switch between 'Building' and 'Maintaining' packages monthly as your needs
change - ensuring everything you do remains integrated, measured
and focused on your goals.
 

If you have a great idea and a path to market, but don't have the budgets to hire an expert marketing team, we may be able to work out a deal that equips you immediately
and only compensates me after we succeed. 

My contra offerings include, but are not limited to:

1) An exchange of shares for services
2) A promise of future work in exchange for current services
3) A willingness to use my network for that which you do have budget. 

Contact me to explore options. 
 

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